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New Blog Client: The Clean Sweep

02/24/2009

My latest internet marketing client runs a professional cleaning company in the bay area of San Francisco: The Clean Sweep. Margaret needed some help getting her blog set up to market her service, so she contacted me a while back and starting posting drafts on her new blog, The Clean Sweep’s Housekeeping Blog.

I’m impressed with her writing! Seems she’s even written a book about cleaning, which I’ll be talking about in another post. Her web site is clean and functional, but needs a little SEO help, especially in the on-page SEO. Her blog is full of practical advice on keeping your home clean. Both are spotless.

While her blog will likely attract many people from outside the bay area who are looking for home organization tips and professional cleaning advice, it will help her business because as the blog becomes more popular, the links from her blog to her web site will become more valuable (this is known in the trade as “link juice”). Further, the content on the blog will begin to perform well on the search engines for various “long string” keywords, and at least some of the surfers will be from the bay area. This valuable local branding will help enormously as more and more people subscribe to her blog.

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One Comment leave one →
  1. 05/06/2009 2:06 pm

    One can only hope your comments are prophetic!!!

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